New. 8 hr moisture. With shea butter, vitamin E & hint of shimmer. 88% had smoother lips (based on panelists' self evaluation after 1 week). 82% had less dry lips (based on panelists' self evaluation after 1 week). 70% had suppler lips (based on panelists' self evaluation after 1 week). 83% had better-looking lips (based on panelists' self evaluation after 1 week). www.maybelline.com. Questions or comments? Contact: 1-800-322-2036 Monday-Friday (9 am-5 pm EST). Product of USA and Germany.